Audience measurement

TRAI Recommendations on Guidelines for Television Rating Agencies

The Telecom Regulatory Authority of India (TRAI) here today released its recommendations on Guidelines for Television Rating Agencies. The Ministry of Information and Broadcasting (MIB) had requested TRAI to provide its recommendations on issues related to guidelines/accreditation mechanism for accreditation of TRP rating agencies in India, under Section 11(1) (a) of TRAI Act, 1997. It was further… Read More

Tags: Audience measurementAuthorityCredit rating agencyIndiaLa Femme NikitaMinistry of Information and Broadcasting (India)Telecom Regulatory Authority of IndiaTelevision content rating systems

TRAI releases consultation paper on Guidelines/Accreditation Mechanism for Television Rating Agencies in India

TRAI has released a consultation paper on Guidelines/Accreditation Mechanism for Television Rating Agencies in India. MIB has sought recommendations of TRAI for laying down comprehensive guidelines/accreditation mechanism for TRP (Television Rating Points) rating agencies in India to ensure transparency and accountability in the rating system. TRP ratings are generated by measuring what is being viewed… Read More

Tags: Audience measurementCredit rating agencyIndiaNielsen ratingsTarget rating pointTelecom Regulatory Authority of IndiaTelevisionUnited States

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